The Amazon Brand Analytics gold mine. This is how it works
As a brand-registered Amazon seller you now have access to the new Amazon Brand Analytics in Seller Central. It turns out to be a gold mine with valuable data such as real shopping behavior, competitor insights and statistics of the total number of clicks and conversions per keyword.
McKinsey Report: Amazon Prime Day 2019 expects more participants and more purchases
Nearly three-quarters of Amazon consumers indicate that they will participate in Amazon Prime Day 2019. They indicate that they will make more purchases in multiple categories, while a third intend to spend more than in previous years.
VTECH chooses Maze-One
Maze-One, an Amsterdam-based marketplace specialist, today announced it has added VTech, an international toy company that supplies high-quality electronic toys to all regions of the world, as a client.
Erfarne branchefolk åbner Amazon-bureau i Norden
To brancheprofiler åbner nu i samarbejde med hollandske Maze-One et rendyrket Amazon-bureau i København med nordiske ambitioner.
Amazon moves focus from vendor to seller accounts
Seeking more control over brands, Amazon pulls the plug on thousands of vendors. Earlier this year, tens of thousands of Amazon vendors didn't receive their weekly purchase order replenishments from the retailer. The move appears to be permanent, according to some vendors, and signals that Amazon is seeking to control how companies sell on its platform.
Amazon the first to expand a new niche market
Amazon Custom is a separate store on Amazon.com where shoppers can customize the products with their own text, images, colors and logos. Amazon offers these customized products on the platform and in the department specified by the retailer.
Why Amazon's third-party sales are exploding
External sellers select Amazon where a party like eBay is left behind. And the expectation is that the global platform will continue to strengthen further this year. According to calculations, at the end of the year there are more than 1.1 million third parties on Amazon internationally. This is why.